Website & Branding Creation
For photographers whose work deserves a brand as beautiful as their art
Your photography captures connection, softness, and timeless emotion — your brand should do the same.
At Michelle White Academy, we craft refined identities and elegant online spaces for newborn and maternity photographers who are ready to elevate their presence and attract their dream clients.
The Experience
We don't believe in templates or trends.​
We create tailored, boutique experiences that reflect the feeling of your imagery - gentle, intentional, and timeless
From your first consultation to your launch, we work closely with you to ensure every detail feels true to your voice.
What's included
Brand Identity Design
A complete visual foundation for your photography brand.
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Brand consultation & moodboard
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Custom logo suite (primary, secondary, submark)
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Refined colour palette & font pairings
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Mini brand guide PDF
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Website Design & Build
Your online home, crafted with elegance and purpose.
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Strategy & structure planning
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Custom design on Wix, Webflow, or Squarespace
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Integrated branding throughout
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SEO setup & domain assistance
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Personal handover video
Launch Support
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Guidance through every step.
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One week of post-launch support
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3–5 social media launch graphics
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Optional Brand Care Plan for ongoing refinement​​
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Our Process -
We uncover your vision, style, and dream clients.
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Every photographer has a unique story — and before we design a single element, we take the time to understand yours.
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Through a personal consultation and in-depth brand questionnaire, we explore your artistic style, values, and the type of clients you most want to attract.
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This stage is about clarity and direction: defining what makes your photography distinctive and how that emotion should translate into your brand and website.
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By the end of Discovery, you’ll have a clear creative vision and strategy that sets the foundation for a truly intentional brand.
Packages & Investment
Business
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Sports
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Culture
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